Category Archives : Tech

How Does Facebook’s News Feed Work Now?

According to a recent Pew Research Center survey, more than half of American adults don’t understand why certain posts appear in their Facebook news feed. This report drops on the heels of Facebook tweaking its algorithm to prioritize “meaningful interactions,” meaning fewer posts from brands and more posts from friends should appear on users’ feeds. […]

Why You Should Care About Facebook’s Voice Assistant Project

It may seem like every tech company out there has a voice assistant who is ready to help you check the weather, buy laundry detergent, or start your playlist. Siri, Alexa, Cortana—who else can help us live our lives? One major company is conspicuously absent from the voice assistant game: Facebook. But thanks to some […]

5 Intriguing Insights Into The Future Of Snapchat

If there’s ever a time for Snapchat to turn its fortunes around, it’s now. Competitors are reeling from a variety of scandals—Facebook’s appearances on Capitol Hill, Twitter dealing with an onslaught of bots and trolls. Snapchat’s users are young, the company stores much less data than its social media brethren, and its ethos of sharing […]

Why Are We Addicted to Social Media? [INFOGRAPHIC]

Social media affects the human psychology in unprecedented ways. They activate rewarding centers in the brain, by directly involving the concentration of dopamine in the process. For those who don’t know, Dopamine is a chemical, which regulates feelings of pleasure, seek and desire in a person. Being on social networks increases the secretion of the aforementioned […]

Facebook Introduces ‘Memories,’ a Dedicated Section for Reminiscing

Get ready to take more trips down memory lane, courtesy of Facebook’s latest update. Per an official blog post, the social media giant is rolling out a ‘Memories’ page collecting all of our “friendversaries,” special collages, video montages, and more in one dedicated place. The feature will also include “Recaps” featuring seasonal or monthly recaps […]

Snapchat Partners with SeatGeek for In-App Ticket Purchasing

Move over Ticketmaster and StubHub, Snapchat is taking a page out of your playbook. Per TechCrunch, the ephemeral messaging app has tapped SeatGeek for an integration that allows users to buy game and concert tickets from teams and musicians within the platform. The news comes on the heels of reports that the company is preparing […]

Instagram Teases Hour-Long Vertical Video Feature

Fresh from the rumor mill: Instagram may be adding 59 more minutes of airtime to your video uploads. The Facebook-owned photo-sharing app is reportedly preparing to launch a feature that would let users post long-form videos that last up to an hour long, according to The Wall Street Journal. Currently, the time limit for video […]

Snapchat is Rolling Out Lenses that Respond to Sound

This past April, Snapchat introduced Snappables to its Lenses feature. In case you haven’t seen them, these are interactive augmented reality games are controllable by touch, motion, and facial expressions. Some Snappables include the option to challenge friends to beat your high score, while others encourage multiplayer games so you can play with your friends. […]

Bloomberg’s TicToc Introduces a New Ad Format for Live Twitter Events

Bloomberg’s TicToc has introduced a new ad format that embeds branding and video in-stream during live Twitter events. The debut took place during the recent launch of SpaceX Falcon 9 from the NASA Kennedy Space Center, with General Electric signing on as the inaugural sponsor. TicToc is Bloomberg Media’s built-for Twitter, 24-hour news network that […]